The Wholesale Marketplace

Sourcing Fine Wine

Buyer|Cellar customers have access to hundreds of millions of dollars worth of wine inventory from the best producers in the world at merchant direct pricing. All available wine is stored by professionals in bonded, climate-controlled warehouses, ensuring pristine provenance. This unparalleled inventory provides you with opportunities to buy:

  • Hard to find back vintages
  • Pristine investment-grade wine
  • Excellent daily drinkers

These bottles are sourced from exclusive marketplaces where importers, wholesalers, sommeliers, and other professional buyers purchase and sell inventory. Buyer|Cellar aims to provide customers with all the tools, services, and support required to make this market consumer-accessible while maintaining a transparent and low-cost fee structure.

Buyer|Cellar Integrations

The Buyer|Cellar platform programmatically integrates into the largest wine marketplace in the world, the London International Vintners Exchange (Liv-Ex). In addition to Liv-Ex, the Buyer|Cellar platform also consume négociant and other merchant-only offer lists.

Liv-Ex is an industry-only global wine exchange with about 620 participating wine merchants who leverage the platform to serve various business needs. Due to widespread industry usage, large available volumes, and significant trust, the majority of Buyer|Cellar buying opportunities are sourced from the Liv-Ex exchange. The technology that underpins the exchange also creates an extensive data set that can be mined for key insights. More information regarding Liv-Ex can be found through their website linked below

More Information on Liv-Ex